Men’s fashion was said to have its eyes wide open, but its senses tightly shut. At a time when youth-centric styles and edgy looks had characterized menswear for nearly a decade, designers were surprisingly blind to the creativity and colour that younger consumers craved. Like doctors reviving the dying, the menswear cognoscenti checked the body of fashion for vital signs, but failed to find the pulse. By Bradley Quinn.
Photography by Garrett Mills and fashion by Carrie Mills.