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Fashion Story: Virtual Reality
Photography by Ran Ye and fashion by Mark Xu.
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Fashion Story: Service
Photography and Fashion by Wolf.
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Dematerialising Fashion: Is Screen Wear the New Streetwear?
As the events of 2020 and 2021 forced the closure of physical spaces and compelled many of us to stay at home, the Metaverse emerged as a place we could still dress up for and go to. Fashionistas sought solace on virtual domains, and the Metaverse quickly found a new following in the world of fashion. And when real-life fashion events got cancelled during the lockdowns, virtual influencers and Metaverse stakeholders opened online boutiques, staged virtual catwalk shows and invited avatars to digital hang-outs. Words by Bradley Quinn.
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Nensi Dojaka – Soft Power
Winning the LVMH Prize can catapult you to stardom within weeks, which is precisely what happened to Nensi Dojaka in 2021. The Albanian designer, who works and lives in London, has already managed to craft her own signatures within a few collections, and an invitation to her shows, which she presents during London Fashion Week, has become as desirable as her intricate designs. Interview by Philippe Pourhashemi.
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Giuliva Heritage – We Two Are One
If creative partnerships are always intriguing, couples who live and work together tend to fascinate us more. The ultimate fusion of private and professional, those duos are indeed special and rare, especially when they last in a transient industry like fashion. For Margherita Cardelli and her husband Gerardo Cavaliere, there are in fact no separations in life, and Giuliva Heritage is their own fashion creation. Interview by Philippe Pourhashemi.
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The Appeal Of Commitment. Interview with Mohamed Khattabi
A new generation of fashion lovers craves meaning and values, as opposed to vacant buzz and meaningless clothes. It’s refreshing to listen to Paris-based designer Mohamed Khattabi, who launched his own brand Reward if Found last year, talking about the kind of fashion he loves, which fuses concept and intellect with politics and raw emotion. Interview by Philippe Pourhashemi.
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Lust For Life. Interview with Michel Gaubert
Michel Gaubert’s job is to create unique soundtracks for fashion shows or films, and some of them are quite memorable. Think of early 1990s Chanel by Karl Lagerfeld, or more recent offerings for Loewe by Jonathan Anderson and Moschino by Jeremy Scott. Whether it be catchy, ironic, fun – or more on the conceptual side – Gaubert can craft any type of sound that will enhance, reflect and complement a designer’s vision. Interview by Philippe Pourhashemi.
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Did Men’s Fashion Just Get Younger, Or Finally Grow Up?
Men’s fashion was said to have its eyes wide open, but its senses tightly shut. At a time when youth-centric styles and edgy looks had characterized menswear for nearly a decade, designers were surprisingly blind to the creativity and colour that younger consumers craved. Like doctors reviving the dying, the menswear cognoscenti checked the body of fashion for vital signs, but failed to find the pulse. By Bradley Quinn.
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Valette Studio. Interview with Pierre-François Valette
Pierre-François Valette certainly had no idea he would be faced with a global pandemic when VALETTE STUDIO was born last year, a beautiful menswear brand updating key concepts of tailoring, savoir-faire and craftsmanship. Still, that did not prevent the French designer from pursuing his dreams and we should be thankful that young creatives like him are willing to take such risks. Turns out that fresh independent brands are appreciated by a select clientele, favoring quality and care over hype and logos. Interview by Philippe Pourhashemi.
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Get the Balance Right. Interview with Thomas Monet
Thomas Monet, who launched COOL T.M two years ago, is a designer who undeniably loves fashion and clothes, but he’s also critical of certain parts of the industry that make it tough for new names to develop. His own career path is an impressive one and he has honed his skills at Balmain and Faith Connexion, working with style maverick Christophe Decarnin. We sat down with the Paris-based designer to discuss what makes a young brand relevant, how to navigate the current fashion landscape, and why he has no control when it comes to vintage shopping. Interview by Philippe Pourhashemi